Feeling terrifically warm about winter

Fuller Powershop

Winter is traditionally a time when energy consumers look to change suppliers. We worked with the internal marketing team at Powershop to devise a name and through the line campaign to retain and attract households to the energy retailer. Powered by the idea of “warm fuzzies”, we introduced a range of fur-covered monsters to keep the cold at bay and celebrate winter as a terrific time of year with Powershop.